Go Topless Day

Join thousands of Jeeps worldwide for the 19th annual Go Topless Day (R) on May 16th 2026, sponsored by Barricade. More than 495+ events took place worldwide in 2025 – events ranged from 4x4 and trail cleanups to Jeep parades to show and shines. Over the years tens of thousands of Jeepers have participated in the various Barricade Go Topless Day® celebrations, collectively raising more than $1.4 million for charity. 

Join us this year to raise more money for a local charity of your choice, increase total worldwide events, spread the word about Go Topless Day, and have more fun!

• We’ll promote your Go Topless Day event on our website and social media to increase attendance.

• You can purchase discounted Go Topless Day event t-shirts at a special discounted rate, which your club can then sell for retail price to your members or event attendees to raise funds for your local charity of choice.

• You can order an exclusive Go Topless Day Host Essentials Kit, which includes event flags, 2026 event stickers, pre-event & event giveaway prize information, and more!

• You will receive a Go Topless Day Host Media Kit, which includes website and social media graphics to be added to your club or organization’s various pages! Also included will be social media/website tips and tricks, as well as a customizable press release to use when marketing your event.

Giving back to the community and those in need is something that we at Barricade take pride in. Barricade encourages all clubs and events to raise money for their local charity of choice. For each event that raises at least $500 for their local 501(c)(3) charity, Barricade will match $500 to that same charity. In 2026, Barricade and the 495+ Go Topless Day events were able to raise more than $417,000 for various local organizations. Charities that were supported through this event include Alex’s Lemonade Stand, The Wounded Warrior Project, Make-A-Wish Foundation and more. Together, Barricade and the Jeep community have raised more than $1.4 million for local charities since 2019. Help us make this year even more successful!

Hosting FAQs

Q: Can we make our own shirts for our event? 

A: We create a unique event shirt and offer them at a discounted rate to clubs who host an event. Clubs can then re-sell the shirts at retail cost to raise money for their charity of choice. For any event that raises a minimum of $500, Barricade will offer a $500 donation match toward that same charity! We encourage clubs to utilize the discount and purchase these shirts so we can work together to raise money for our local communities.

Q: Is there other Go Topless Day merchandise available?

A: Of course! We sell plenty of other Go Topless Day merchandise. All merchandise is sold at retail price and available to the everyone. Special club pricing is not available for any merchandise sold here.